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Relevant of Advertising in Your Business in Nigeria (Lagos, Abuja, Portharcourt)

Be it a small company or a very big one, when it brings out a certain product, there is a need for promoting it. Promotion and advertisement are directly linked to marketing because the promotional campaigns tend to have a huge effect on the reception of the product. Good marketing is something that helps your business grow bigger. With every product you launch, you have to generate a certain kind of public enthusiasm so that they tell their friends and associates about your product. This kind of mutual interest for a product is very important before its launch. This is where advertising plays a major role. Good advertising can go a long way in creating the interest about a product and also in telling more and more individuals about the product after its launch.

 

Businesses exist to sell products and services to the public for a profit. If the public does not know that your business exists, finding customers to make enough purchases for your business to survive will be a failure without some additional help. It is an important factor in business because it gets the word out about your company and establishes a presence and a brand about what you are offering.

 

One of the best ways to advertise is by word of mouth, also known as referral marketing or referral advertising. When other people hear good things about your business or they have a positive experience shopping with your business, they become walking billboards for your business without you having to spend additional money on ads to create it. Nigerians are known to like gossip, which is why gossip magazines sell a lot. If you want your business to grow really big in Nigeria, satisfy one person at a time.

 

Advertising locally through newspapers and fliers as well as billboards can be an effective source of it when your business is up-and-coming, but expanding your advertising sources becomes important as you grow. You can extend your advertising approach out to television commercials as well as radio in order to reach wider audiences, but the revenue from your business should be able to pay for it costs for these methods to bring you the value you are looking for.

 

Creating an assortment of advertising and marketing techniques will help you to reach many different customer bases. Identifying a target market to advertise your business to is also very valuable, because a target market of customers will be more interested in your business than trying to appeal to masses of people with varying interests. Making sure that enough people know that you exist who are naturally interested in your product as a target is a great way to bring in customers and increase the profit of your business.

 

Creating an impulse in potential customers to purchase your product is very important when it comes to advertising. It can be easy to create it that puts your customer in a mindset not to purchase your product, either by unintentionally avoiding the sale of your product by focusing on information or topics that draw attention away from your product. Be sure to study the needs of your target market to get the best results.

 

Businesses exist to sell products and services to the public for a profit. If the public does not know that your business exists, finding customers to make enough purchases for your business to survive will be a failure without some additional help. Advertising is an important factor in business because it gets the word out about your company and establishes a presence and a brand about what you are offering.

 

If you are considering advertising in Nigerian, remember to contact Victor for the best rates you can get. Good luck in your advertising campaign

 


09. February 2011 by Victor Ariyibi-Oke
Categories: Uncategorized | 1 comment

Fresh Tips on Advertising in Nigeria For 2011







I know that right now people are looking for fresh advertising tips in this New Year. Some people didn’t get their advertising campaign right last year, however this year is another year to try again, and that is why I’m writing on fresh advertising tips for the New Year. Nigerian companies are just settling down and there is not much activities going on yet, but people are putting together their media plan for the year. Before you conclude on your media plan for the year, here are few tips that should help you decide on which media to use and not to use for your advertising campaign.

 

Advertising decisions should be based on research:

Many businesses place advertising without a clear cut out plan, this is why adverts that don’t work are considered as the most expensive! And this can be reduced by proper planning. So before placing your advert on TV, radio, newspaper or outdoor billboard, do a proper research on the best way to reach your target audience.

 

A detail marketing plan should be developed:

It is best to negotiate details and specials in advance of placing your own advertising. A good marketing plan and research will help you identify and target your best audiences. A good marketing plan and strategies would also help you determine if a particular media or media provider is right for you.

 

An advertising calendar should be planned in advance:

Your advertising calendar should be planned several months in advance to enhance creativity and a professional touch. Figure out a particular day in your calendar to determine when to reach out to your target audience. If you are having problem drawing out a media calendar, contact victor or Poise Media for support.

 

Advertising copies and ads should be tested:

Trying and testing your ad copies is not a bad idea because as a result of trial and error, helps set a baseline as to the best response rates for your ads and copy. Finding out what works best for you keeps you in the right course.

 

Professionals should be involved:

You can lose a lot of money while trying to act as your own expert. You will need to concentrate your time and efforts in areas of your business that you are proficient in. agencies are experts, they have charge for their time and experience and have one goal in mind: to get the best results for their client in order to keep those clients. Contact us or any local agencies around you for professional advice.

 

Use creative briefs:

A creative brief is a summary of all the factors that will affect your advertising from your company’s current business situation, your competitive situation, through your targeted audiences’ characteristics and buying habits. You will save on wasted creative designs by using a creative brief.

 

The Agency involved should be provided with as much information as possible:

In order to write the most persuasive copy and to design the most effective ads, it is important for your agency to know what has worked in the past and what has not. Using information from previously successful ads could help in giving consistency from printed collateral.

 

Focus should be on target audience:

Speak in your audience’s language and in a way that they can understand. Big words and words that are not easily understood should be avoided. The stereotype of the target audience should also be put into consideration. Like Starcomms Nigeria will say in their slogan ‘we speak your language’.

 

If you are considering advertising in Nigerian, remember to contact Victor for the best rates you can get. Good luck in your advertising campaign.

 


20. January 2011 by Victor Ariyibi-Oke
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Merry Christmas and Happy New year

This is to wish everyone a Merry Christmas and a prosperous New Year. To everyone that has followed my posts and to all our Clients at PoiseMedia Communications. We couldn’t have gone through this year without you.

 

Special Thanks to all our Clients that has made this year a dream come true, those that trust us enough to get their job done in timely fashion. To all those that trust us enough to send down funds to us without seeing us first. I salute your trust and faith in us, not to run away with your hard earned money. Special thanks again to all our Clients for still having a little faith in a Nigerian despite all negative reports from CNN about Nigeria (Laugh). You guys are great, and I promise not to let you down EVER!

 

Special thanks to Clients such as…

 

Sharp Electronics Japan.

CreAds Advertising Singapore.

African Beauties, Europe.

Dalumco Nigeria Ltd

Integrated Corporate Services (ICSL), Ilupeju.

Integrated Media Concept (IMC), Ikeja.

Vionergy Nigerian Limited.

VIP Express

Lagos State Government

E-Bible Fellowship, USA.

Anayas Consulting

Katawaga Progressive UK.

Gaudy Apple Drink

The Redeemed Christian Church of God, Lagos.

And to so many others we fail to mention. Not because we’ve forgotten about you, but time will fail me to do so.

 

Many thanks to people I worked with this year on various accounts, like Anne Fabrigas of CreAds, May Rose Fatunilla of CreAds Singapore, Folashade of Star fm, Lagos, Paul of African Beauties UK, Peter Akindeju of ICSL , Joseph Benu of Guardian Newspaper, all the press men, Peter Ojemen, Kunle, Valentine Ottis, Gbenga Ekunola and So on.

 

To all the staffs of PoiseMedia, I couldn’t have done it without you. To all my blog readers, thank you for the phone calls, emails and word of encouragement. Those words kept me going.

 

Special Thanks to God Almighty (Jesus Christ), the reason for the season. Thank you for making this year a beautiful one to celebrate. Special thanks to my lovely wife and baby girl. I love you guys so much, thanks for the encouragement and support throughout this year. If you want to see their pictures, add me on facebook.

 

If your advertising campaign did not go the way you want it to go this year, next year is another year. Call us for free tips and best advice in advertising in Nigeria.

 

I wish all of you a Merry Christmas and a Prosperous New Year. I love you all.

 

Cheers

 

 


20. December 2010 by Victor Ariyibi-Oke
Categories: Uncategorized | 1 comment

Recommended Outdoor Advertisement in Nigeria (Lagos, Abuja)



Lagos State has a population of almost 20million people. Lagos is a place where people spend more time in traffic than in their homes or offices. As the population of Lagos State increases, more traffic is caused. Due to this overwhelming situation of traffic in Lagos city, the government has provided over a thousand comfortable, air-conditioned Buses (AKA BRT Buses) with special lanes for the people of Lagos metropolis.

There is no better platform to advertise than on the long luxurious busses that are always contending the roads with you.These BRT buses shuttles everywhere in Lagos from Lagos mainland to Lagos Island.

As outdoor prices rises in Nigeria, top brands are now focusing their advertising campaign medium on the BRT Buses. Top brands such as Samsung, Nokia, Etiselat Telecommunications, 7up bottling company, MTN, Zain ETC, are now leveraging on the BRT bus branding.

I have taken time to list some of the benefit of the BRT bus branding in Lagos.

If you are also considering advertising on the BRT Buses in Nigeria, remember to contact Victor for the current rates. Enjoy

BENEFITS OF ADVERTISING ON THE BRT BUSES

BRT has special lanes in Lagos which makes the Advert on them very visible

The BRT buses can get to places billboards cannot get to.

The advert on the BRT buses will always be on people’s faces when held in traffic.

The BRT buses get to Lagos Island where billboards are mostly prohibited.

The BRT works for over 18hrs per day, 7 days a week, even on public holidays.

The BRT buses are big, so it is like advertising on a 40ft by 60ft Unipole for the price of a 10ft by 20ft 48 sheets billboard.

Using the BRT Bus Branding is like having three (3) 48sheet Billboards on a single bus.

Unlike other kinds of advertising, like TV or Press, people cannot just switch the channel, flip the page or throw it out.

The ad on the BRT Buses is simply in front of people as a part of the environment!

 


10. December 2010 by Victor Ariyibi-Oke
Categories: Uncategorized | 4 comments

TV Stations Rating in Nigeria (Lagos, Abuja, Portharcourt). Part 3

Lots of people have been mailing to ask for TV stations ratings in Nigeria. I have taken time to list the top 10 TV stations for the various regions in Nigeria. Like I mentioned in my earlier post, this report is the outcome of a research company here in Nigeria, it does not mean it is the final authority. Several factors should be considered before deciding to use a particular TV station for your advertising campaign, for example, not all the TV stations reach out to the same class of people. You have to decide who your target audience is before settling for a TV station. I will always advice, do your own research before deciding which TV station to advertise on in Nigeria.

I present to you top 10 TV station for 2009/2010. Read more on advertising on TV stations in Nigeria at http://victorariyibi.blogspot.com/2009/04/television-commercial-in-nigeria.html.

 

If you are also considering advertising on Nigerian TV stations, remember to contact Victor for TV Stations current rates, and the best price anyone can place the advert for you. Enjoy.

 

 

Nigerian Top 10 Radio Stations 2009/2010

 

 

Lagos

 

AIT Lagos………………………..36.24%

TV Continental (TVC)………………24.16%

Silverbird TV…………………….23.68%

Galaxy TV, Lagos………………….23.20%

LTV, Channel 8……………………21.96%

MITV Lagos……………………….16.68%

Super Screen……………………..15.63%

Channels TV, Lagos………………..15.44%

NTA CH 10, Lagos………………….14.57%

NTA 2, CH 5………………………11.60%

 

 

 

 

 

South East

 

NTA Enugu………………………..13.85%

NTA Awka…………………………8.51%

NTA Owerri……………………….7.52%

NTA Aba………………………….6.04%

EBBS TV Abakaliki…………………5.99%

ABS Awka…………………………5.99%

NTA Abakaliki…………………….5.64%

NTA Asaba………………………..4.70%

ETV Enugu………………………..4.62%

IBC TV Owerri…………………….3.88%

 

 

 

 

 

North East

 

NTA Bauchi……………………….17.81%

NTA Maiduguri…………………….17.73%

BATV Bauchi………………………11.58%

BRTV Maiduguri……………………9.64%

NTA Jalingo………………………8.66%

NTA Gombe………………………..8.18%

NTA Damaturu……………………..5.71%

TTV Jalingo………………………4.51%

Gombe State TV……………………3.38%

NTA Abuja………………………..3.08%

 

 

 

 

 

North West

 

AIT Kano…………………………9.80%

NTA Katsina………………………9.64%

NTA Kano…………………………8.42%

Katsina State TV………………….7.91%

NTA Gusau………………………..6.73%

NTA Sokoto……………………….6.30%

NTA Kebbi………………………..5.46%

AIT Kaduna……………………….5.06%

CTV CH 67, Kano…………………..4.97%

Sokoto State Television……………4.60%

 

 

 

 

 

South South

 

AIT Port Harcourt…………………18.52%

AKBC Uyo…………………………16.50%

NTA Port-Harcourt…………………14.60%

NTA Uyo………………………….14.54%

RSTV Port Harcourt………………..14.24%

CRTV Calabar……………………..5.23%

NTA Calabar………………………2.67%

NTA Yenegoa………………………2.49%

Bayelsa TV……………………….1.79%

NTA Aba………………………….1.08%

 

 

 

 

 

 

South West

 

OSRC Akure……………………….10.75%

NTA Akure………………………..7.92%

GTV CH 25, Abeokuta……………….7.10%

AIT Lagos………………………..6.99%

BCOS CH 28, Ibadan………………..6.22%

LTV, Channel 8……………………6.06%

NTA CH 4, 5 & 7, Ibadan……………5.86%

NTA Ado-Ekiti…………………….5.56%

Ekiti TV…………………………5.46%

Galaxy TV, Ibadan…………………5.37%

 

 

 

 

 

 

North Central

 

AIT Abuja………………………..13.05%

NTA Lokoja……………………….10.11%

NTA Yola…………………………9.35%

NTA Abuja………………………..8.89%

NTA Plus, Abuja…………………..8.37%

NTA Minna………………………..5.83%

NTA Jos………………………….5.34%

PRTV Jos…………………………5.27%

NTA Makurdi………………………4.94%

AIT Jos………………………….4.63%

 


07. December 2010 by Victor Ariyibi-Oke
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Advertising on Radio in Lagos (Nigeria)







Radio Stations Recommended by Victor (Personal Recommendation)

I got a call from Dan Foster and Charles B, popular radio presenters on Inspiration fm radio, asking like several other people that have mailed and called me to ask for the source of our statistics on the Top 10 media to advertise in Nigeria. I explained before in my earlier post that the statistics given are the opinion of a research company in Lagos, it is not a final authority.The truth is that, I have the list of my own favorite radio stations and I usually recommend these stations to my Clients depending on what they are trying to push into the Nigerian Market and their target market. To be very sincere I have more than one favorite radio station, and they all reach different set of people. I don’t mean to step on toes with those statistics, but that is the findings of a research firm. I have listed my own recommended radio stations with my own evaluation of their performance and target audience. You are free to debate this if you have a different opinion from what I have here. The purpose of this report is to guide your advertising campaign when considering radio stations to advertise on in Lagos/Nigeria. I hope you find this useful.

 

If you are also considering advertising on radio stations in Nigeria, remember to contact Victor for Radio Stations current rates, and the best price anyone can place the advert for you. Enjoy.

 

Inspiration FM

Nigeria’s #1 family radio station 92.3 INSPIRATION FM. Inspiration Radio serves the needs of the residents of Lagos State in Nigeria for promotions, intensive inspiration, and music 24 hours a day.

92.3 Inspiration FM is borne out of the need to inspire Nigerians between the ages of 18 and 50 to live their dreams and achieve their potentials. The station plays the finest blend of Local Nigerian and International Music.

The Inspired News Desk delivers the freshest news and sports in a fair, balanced and objective manner. The station has seasoned and brilliant broadcasters like Dan Foster, Chaz B, Wale Scott, Etoma Edu, Thelma Ilems who thrills the audience to exciting moments.

Every aspect of the content broadcast on Inspiration Radio is subjected to intricate systems of screening and scrutiny to ensure our content meets the highest standards. Every song, commercial, promo, and possible personality talk is designed to be “Family Friendly” and to meet the specific needs and wants of our listeners.

(Extracted from Inspiration fm radio website, www.inspiration-radio.com)

 

Best Known For: Best Nigeria’s family radio station

Exposure: About 10 million people tune to the station daily.

Reach:Lagos Island, Lekki, Apapa, Victoria Island, Ikoyi, Ikeja, Epe, Badagry, Agege, Egebda, Alimosho, Igando, Ota Etc

Target Audience:Children, youths, & adults (18 and 50yrs)

Class Audience:A, B, C, D, E

 

 

 

 

 

Rhythm F.M. Lagos.

Best Known for: Entertainment radio station in Nigeria

Exposure: About 20 million people tune to the station daily.

Reach:Lagos, Epe, Abeokuta, Badagry, Shagamu, &Ijebuode;

Lagos, Abuja, Port-Harcourt, Benin, Awka, Jos, Yenagoa and adjoining states

Target Audience:Children, youths, & adults below 55yrs.

Class Audience:A, B, C few Ds

 

 

 

 

Cool F.M. Lagos.

Best Known For:Entertainment radio station in Nigeria. It early morning show has grown to be very loved, because of its interactivity and presenters.

Exposure: About 17 million people tune to the station daily.

Reach:Lagos, Abuja, Enugun, Calabar, Uyo, Epe

Target Audience:Children, youths, & adults below 55yrs.

Class Audience:A, B, C few Ds

 

 

 

 

 

Star F.M. Lagos.

 

Best Known For:One of the best current entertainment radio stations in Lagos state. Star fm early morning news program by Moyo and Mofe Oyatogun has reposition the radio station as a radio of choice to listen to in the morning as the mix entertainment and news.

Exposure: About 14 million people tune to the station daily.

Reach:Lagos Mainland, Lagos Island, Epe, Abeokuta, Badagry, Shagamu, &Ijebuode.;

Class Audience:A, B, C, D, E

Target Audience:Children, youths, & adults below 55yrs.

 

 

 

Wazobia F. M. Lagos.

Best Known For:Rated high due to its grassroot, pigin English, and Comedy appeal

Exposure:9 million people tune to the station daily.

Reach:Lagos, Epe,Badagry, & Shagamu.

Target Audience: Children, youths, & adults below 55yrs.

Class Audience:Grassroots , C, D and E. A and B that loves local contents.

 

 

 

 

Classic F. M. Lagos.

Best Known For:Best known for their classic appeal and Old school Entertainment radio station in Nigeria

Exposure:About 8 million people tune to the station daily.

Reach: Lagos Island, Lekki, Apapa, Victoria Island, Ikoyi, Ikeja, Epe, Badagry, Agege, Egebda, Alimosho, Igando, Ota Etc

Target Audience: youths, adults below 80yrs.

Class Audience:A, B, C, D, E

 


24. November 2010 by Victor Ariyibi-Oke
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Radio Stations Rating in Nigeria (Lagos, Abuja, Portharcourt). Part 2

Last week I listed the top ten most read Newspapers in Nigeria. I got lots of responses from that post, people asking what the source of our statistics is. I responded by saying ‘they are responses we got from interviewing people at various regions in Nigeria and this research was carried out by a top research firm in Nigeria. Part of the job description of this research firm is also to help you track and monitor your advertising campaigns, please don’t forget to contact me in you ever need such service.

 

This week I will be listing the top 10 Radio stations in Nigeria. We believe this report is supposed to help you plan your advertising campaign. I also want people to bear in mind that this statistics can change from time to time depending on other external factors. For example; the class of people you are trying to reach can influence the station you should place your advert in. Not everyone will listen to a vernacular speaking station and not everyone will want to listen to an all English speaking station either. Every station has their target audience. You have to also do your investigations and research to determine which station is best suited for your advertising campaign. For more on ‘Advertising on Nigeria radio stations’, visit this link http://victorariyibi.blogspot.com/2009/04/radio-advertising-in-nigeria.html/

 

If you are also considering advertising on radio stations in Nigeria, remember to contact Victor for Radio Stations current rates, and the best price anyone can place the advert for you. Enjoy.

 

 

 

Nigerian Top 10 Radio Stations 2009/2010

 

 

 

Lagos

 

Cool 96.9 FM Lagos…………………………..19.65%

Radio Lagos 107.5 FM (Tiwantiwa)………………14.57%

Eko 89.75 FM Lagos…………………………..11.41%

Raypower 100.5 FM, Lagos……………………..9.88%

Star 101.5 FM, Lagos…………………………9.40%

WAZOBIA 95.1 FM……………………………..8.34%

Choice 103.5 FM, Lagos……………………….7.00%

Rhythm 93.7 FM, Lagos (Silverbird)…………….6.71%

Radio Continental 102.3 FM……………………5.75%

Brilla 88.9 FM, Lagos………………………..5.47%

 

 

 

South East

 

ABS FM, Awka………………………………..11.13%

Cosmos Radio 105.5 FM, Enugu………………….9.62%

Unity 101.5 FM, Abakaliki…………………….5.57%

BCA AM, Umuahia……………………………..5.32%

EBBS 98.1 FM, Abakaliki………………………5.03%

Heartland 100.5 FM, Owerri……………………4.73%

Purity 102.5 FM, Awka………………………..4.73%

Coal City 92.85 FM, Enugu…………………….3.97%

Orient 94.4 FM, Owerri……………………….3.62%

Lion 93.9 FM, Nsukka…………………………2.55%

 

 

 

 

North East

 

Radio 95.3 FM, Maiduguri……………………..14.10%

FM Bauchi…………………………………..13.78%

BBC Hausa Service……………………………8.83%

Pearl 98.5 FM, Bauchi………………………..8.77%

TSBC Jalingo………………………………..8.72%

Peace 102.5 FM………………………………7.20%

GSBC, Gombe…………………………………6.25%

BRC AM, Bauchi………………………………6.20%

YBC Damaturu………………………………..5.05%

BBC World Service……………………………4.26%

 

 

 

 

North West

 

Freedom Radio 99.5 FM, Kano…………………..17.20%

Raypower 106.5 FM, Kano………………………7.94%

BBC Hausa Service……………………………7.71%

Radio Kano FM……………………………….7.61%

Radio Zamfara……………………………….5.55%

Companion 104.5 FM, Katsina…………………..4.68%

Radio Kano FM……………………………….4.67%

Freedom FM, Dutse……………………………4.63%

RIMA 97.1 FM Radio, Sokoto……………………4.62%

Supreme 96.1 FM, Kaduna………………………4.49%

 

 

 

 

South South

 

AKBC 90.5 FM………………………………..20.35%

Treasure 98.5 FM, Port Harcourt……………….10.59%

Ray Power 2, 106.5 FM………………………..9.38%

Family 97.7 FM Port Harcourt………………….6.57%

Rhythm FM Port Harcourt………………………6.07%

CR Radio-2 (105.5 FM), Calabar………………..3.80%

BBC World Service……………………………2.95%

Radio Bayelsa, Yenegoa……………………….2.70%

Ray Power 2, 106.5 FM………………………..2.03%

Pacesetter FM, Umuahia……………………….1.99%

 

 

 

 

 

South West

 

Adaba FM…………………………………..10.01%

Positive 102.5 FM, Akure…………………….7.17%

Gateway 90.45 FM, Abeokuta…………………..5.67%

Progress 100.5 FM, Ado-Ekiti…………………5.14%

OSBC 89.5 FM Osogbo…………………………4.89%

Splash FM, Ibadan…………………………..4.79%

Voice of Ekiti 91.5 FM, Ado-Ekiti…………….4.74%

Paramount FM, Abeokuta………………………4.52%

Living Spring FM Osogbo……………………..4.21%

DBS Asaba………………………………….3.89%

 

 

 

 

 

North Central

 

Grace 95.5 FM, Lokoja……………………….12.11%

FM 94, Lokoja………………………………11.19%

ABC2 FM Yola……………………………….6.44%

Peace 90.5 FM Jos…………………………..5.71%

ABC1 Yola………………………………….5.28%

Rhythm 93.7 FM, Makurdi……………………..4.73%

Benue Radio (FM) Makurdi…………………….4.66%

Aso 93.5 FM, Abuja………………………….4.35%

Ray Power 100.5 FM, Jos……………………..4.15%

Radio Rivers 2 99.1 FM Port Harcourt………….3.91%

 

 

 

 



19. November 2010 by Victor Ariyibi-Oke
Categories: Uncategorized | 1 comment

Newspaper Ratings in Nigeria (Lagos, Abuja, Portharcourt). Part 1

Lots of people have mailed and called me, asking for media rating or statistics in Nigeria. I know lots of people are confused as to which newspaper to advertise in and get the best response in Nigeria, I always advice people that it depends on their target market and where they are located. That is why I have taken time today to write on the media statistics you should consider before placing Newspaper Ad in Nigerian Newspapers. These statistics are people’s opinion taken on the street. We are not claiming to be absolute with these figures, but the statistics are from a research firm, that has taken timeout to take surveys from people on the street. We hope you find this information useful. I intend to publish for other media later in the month. You can read about Newspaper Ad and the benefits in Nigeria on this link http://victorariyibi.blogspot.com/2009/04/newspaper-advertising-in-nigeria.html .

 

If you ever have to place a Newspaper Ad in Nigeria, remember to contact us for their current rates, and the best price anyone can place the advert for you. Enjoy.

 

 

Nigerian Top 10 Newspapers 2009/2010

 

 

National (Nigeria)

 

The Punch……………………4.89%

Complete Sports………………4.30%

The Sun……………………..3.98%

The Guardian…………………3.88%

Daily Trust………………….3.20%

Vanguard…………………….3.10%

Soccer Star………………….2.78%

The Nation…………………..2.65%

Nigerian Tribune……………..2.56%

Daily Independent…………….2.33%

 

 

 

 

 

Lagos State

 

Complete Sports………………15.34%

The Punch……………………11.45%

The Guardian…………………6.70%

Soccer Star………………….4.45%

PM News……………………..4.30%

Alaroye……………………..3.88%

The Sun……………………..3.60%

Vanguard…………………….3.34%

Nigerian Tribune……………..2.99%

Nigerian Compass……………..2.67%

 

 

 

 

 

 

South East

 

Vanguard…………………….6.55%

The Sun……………………..5.98%

The Guardian…………………5.55%

The Punch……………………3.45%

Daily Independent…………….3.34%

Champion…………………….3.20%

The Nation…………………..2.98%

Daily Trust………………….2.32%

This Day…………………….2.30%

Soccer Star………………….2.20%

 

 

 

 

 

 

North East

 

Daily Trust………………….5.30%

The Punch……………………4.34%

The Guardian…………………4.20%

Soccer Star………………….2.98%

Vanguard…………………….2.90%

New Nigerian…………………2.89%

The Sun……………………..2.80%

Complete Sports………………2.76%

Daily Independent…………….2.50%

National Daily……………….2.23%

 

 

 

 

 

 

North West

 

Daily Trust………………….3.90%

The Sun……………………..3.21%

New Nigerian…………………2.65%

The Punch……………………2.62%

Complete Sports………………2.40%

Vanguard…………………….2.30%

ThisDay……………………..1.82%

The Guardian…………………1.80%

Soccer Star………………….1.70%

National Daily………………. 1.70%

 

 

 

 

 

 

 

South South

 

The Punch……………………4.07%

Complete Sports………………3.31%

The Sun……………………..3.08%

The Guardian…………………2.75%

Pioneer……………………..1.75%

Vanguard…………………….1.74%

Soccer Star………………….1.28%

Daily Independent…………….1.26%

Business Day…………………1.22%

ThisDay……………………..1.17%

 

 

 

 

 

 

 

South West

 

The Punch……………………4.55%

Nigerian Tribune……………..3.63%

Complete Sports………………3.13%

The Nation…………………..2.82%

The Guardian…………………2.72%

Vanguard…………………….1.68%

The Sun……………………..1.63%

Alaroye……………………..1.15%

Soccer Star………………….0.99%

Compass……………………..0.63%

 

 

 

 

 

 

 

 

North Central

 

The Sun……………………..5.92%

Daily Trust………………….5.13%

Soccer Star………………….3.25%

The Punch……………………3.02%

The Guardian…………………2.41%

The Nation…………………..2.22%

Vanguard…………………….1.44%

ThisDay……………………..1.40%

Nigerian Tribune……………..1.32%

Daily Independent…………….1.27%

 


11. November 2010 by Victor Ariyibi-Oke
Categories: Uncategorized | 1 comment

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